Working Out Doesn’t Have to Suck

“Working out Sucks!” is probably the last thing you’d expect the CEO of the world’s largest fitness franchise to say in the midst of a national obesity crisis, yet it’s the title of a new book co-written by Anytime Fitness CEO and co-founder Chuck Runyon. Learn more in the first installment of a three-part series about the book

In this week's episode of AH Radio:

• The motivation and philosophy behind Working Out Sucks.
• The obesity epidemic.
• The truth about fitness and nutrition.
• Money can’t buy good health.
• Being a role model for our kids.

Listen:

Host: Marty Flanagan
Guest: Chuck Runyon - Co-Author of Working Out Sucks, CEO & Co-Founder of Anytime Fitness
Producer: Trevis Carletta
Booking: Tara Dosh

Chuck Runyon

As founder and CEO of Anytime Fitness, Chuck Runyon has been instrumental in the development of the world's largest co-ed fitness franchise, earning a reputation in the industry for his creativity and innovation.

An original fitness rebel himself, Chuck doesn't hesitate to look you straight in the eye and confirm what you already know: Working Out Sucks. Committed to changing the way people relate to the fitness industry (and the way the fitness industry relates to people), Chuck aims to reach all the sweat haters, excuse makers, and busy people who hate working out. How's he going to do it? By starting a new conversation about fitness. And, don't expect this to be just another book about fitting into a teeny bikini or having bulging biceps. In fact, there’s less talk about treadmills and tight abs, and more talk about living an outrageously fun and fully engaged life that is improved by your physical condition, instead of being limited by it.

Working Out Sucks offers a no-B.S. way to get back on track for those of us who have been hindered, hampered and brainwashed by unhealthy habits, destructive attitudes and misinformation about health and exercise. The authors take on fitness and health from a new perspective that is sure to motivate you from wanting to be healthy to wanting to get healthy.

100% of the book’s proceeds go to Limbs for Life—a nonprofit organization that provides fully functional prosthetic care to individuals in need.

Follow Chuck on Twitter
Working Out Sucks Blog
Working Out Sucks on Facebook
Working Out Sucks on Twitter
Limbs for Life